The brief

INK & IRON books itself.

InkSync turns a tattoo studio's endless "can I book with you?" Instagram DMs into matched, deposit-secured bookings — and runs the reminders, reschedules and no-show recovery that used to eat the owner's evenings.

The studio

  • Three artists on Hackney Road, London E2. Owner Dani is also the receptionist.
  • Around 40 DMs back and forth per booking — style, size, placement, price, date.
  • Around 1 in 7 appointments are no-shows, and each empty chair costs £300–£600.
  • Saturdays book out 8 weeks ahead; Josh won't do fine line; Alex needs 3-hour minimum sessions.

How a booking works

  1. 1. Share your idea

    Upload a reference photo and tell us placement and size — InkSync reads the style for you.

  2. 2. Get matched

    We pair you with the right artist and show realistic price and session estimates up front.

  3. 3. Lock it in

    Pick a curated slot and secure it with a deposit — the deposit comes off your final price.

  4. 4. We handle the rest

    Reminders, consent form, prep checklist and aftercare arrive by text. Need to move? Do it yourself from the link in your confirmation.

If InkSync were real

InkSync is a working demo, but here's the pricing it would carry if it were a product — the same shape as the booking software studio owners already pay for, built around the problem it actually fixes.

Solo — free

One artist, the full booking flow and a shareable booking page. Free forever — getting your foot in the door costs you nothing.

Studio£35 per artist / month

Everything you see here: AI matching, deposits, reminders, no-show recovery, waitlist releases and self-serve rescheduling. Billed per chair, so a three-artist studio pays three times a solo artist.

Extrassmall add-ons

Flash drops, referral nudges and multi-site reporting, on when you want them.

The maths the tier is built on: an average no-show costs £300–£600 in lost chair time, while a year of Studio comes to £420 per artist. If it prevents a single no-show, it has already paid for the year.

18+ only — photo ID required at your appointment. Deposits are non-refundable inside 48 hours.